Founded in Melbourne, Australia to celebrate libraries, bookshops, and bookish culture — now a global movement that AAP (Tier 1 Australian Media) calls "the world's largest online community of book-lovers." We're entering our biggest growth phase yet, and opening a limited number of founding destination partnerships.
A social enterprise — every partnership helps put books in the hands of readers worldwide.
Celebrate literary culture and travel — and help the libraries and bookstores at its heart thrive.
Warm, editorial, literary, analog. A point of view our audience trusts and returns to, week after week.
Editorial credibility, not influencer hype. Readers opt in to be guided — and they act on it.
"Global literary tourism initiative." — ABN News
"Global community of book lovers curating literary travel guides." — CNA
"Championing libraries & bookstores in an age of screens." — The Straits Times
Our founder & Editor-in-Chief is an international speaker, author, and educator in literary lifestyle, literacy, media publishing and social media, who regularly appears on national TV, radio and print — most recently in Tatler for their Power & Purpose series. The 1000 Libraries Awards 2025 drew 200,000 votes across six continents — and the destinations we crown become global news. Tourism bodies already engage with and amplify our coverage.
We're in direct contact with hundreds of bookshops, libraries, and literary destinations across the globe — the relationships, the access, and the audience already in place. When we feature a place, its story travels.
They plan trips around bookshops, libraries, and literary landmarks. It's the highest book-intent literary travel audience reachable in one place — and they act, not just watch. Above-benchmark open rates. Reader-voted awards. Book purchases. Real engagement, not passive impressions.
We feature your destination's libraries, bookshops, literary cafés, and landmarks in our own voice, from reputable travel writers — the voice readers trust and travel on.
This isn't just media spend — it's helping preserve literary culture, libraries, and bookshops in an age of screens. A cultural-good narrative ministers and boards can stand behind.
A beautifully designed destination guide keeps working long after the campaign ends — hosted, shareable, discoverable, and continuously distributed.
Inaugural 2026 Destination Partners receive founding-partner terms — limited availability.
Every partnership helps promote your literary richness. Come grow with us as a founding partner.